Fundamental Media wins three 2026 Gramercy Institute Strategy Awards

Fundamental Media is proud to announce that three campaigns delivered in partnership with leading asset management clients have been recognised at the 2026 Gramercy Institute Financial Marketing Strategy Awards.

Now in its 23rd year, the awards recognise strategic excellence in financial marketing and celebrate the most impactful campaigns across the global financial services industry. Winners are selected by a panel of senior marketing leaders from some of the world’s most prominent financial, media and marketing organisations.

Fundamental Media was recognised as a partner on three award-winning campaigns across the asset management category:

• Baillie Gifford – “Actual Investors”
  Asset Management – Business-to-Institutional (Mid-sized)
• Allspring Global Investments – “To ETF or Not to ETF – Allspring Active ETF Integrated Marketing Campaign”
  Asset Management – ETF (Small)
• PIMCO – “2025 ETF Platform Campaign – Paid Media”
  Asset Management – ETF (Mid-sized)

This recognition reflects the collaborative work between Fundamental Media and its clients to develop innovative marketing strategies that drive measurable impact in the competitive global asset management landscape.

The winners were recognised at the Gramercy Institute Financial Marketers’ Forum in New York on 12 March 2026, where leading marketers from across the financial services sector gathered to celebrate the year’s most successful strategies.