Research insights
Proprietary research into how investors, intermediaries and institutions engage with asset and wealth managers.

More social media but less LinkedIn for asset managers in Q2
The topic market was by far the most popular on LinkedIn, according to Fundamental Media research

Two-thirds of Japanese retail investors own mutual funds
Most investors are risk adverse, considering most products more risky than profitable, research by Aureum Y has found

Why active ETFs are the future of asset management
A recent webinar explored how asset managers can successfully enter the European active ETF market

How marketing leaders turn crises into opportunities
Insights from industry leaders on staying visible, relevant and aligned during global crisis

Webinar recap: Performance is expected, but not sufficient
Our latest webinar explored the role of brand in the US intermediary market

US intermediary market dominated by three asset managers
Financial intermediaries recalled 499 unique asset management brands in Fundamental Media's latest research

US advisors’ satisfaction with asset managers on the rise
Nine out of ten advisors are very or quite satisfied with the managers they work with, up from 59% in 2021

Asset managers post less on social media during Q1 2025
Expert views, market and Europe were the most popular topics on LinkedIn, according to research by Fundamental Media

Fund promotion accounts for half of APAC advertising
Brand campaigns and insights promotion account for 21% each in Q1 2025, data by Fundamental Monitor shows

Institutional investors on what drives manager selection
Brand in the balance: how institutional investors are rethinking what drives selection

More asset manager LinkedIn activity in October and November
Expert views and market continued to be the most popular topics during Q4 2024

Swiss institutional investors prefer local managers
However, some large international players also have strong positions, research by Aureum Y revealed